MBP Moto was founded in 2022 by Keeway Motor Group. The recognizable MBP acronym carries meaning that lies at the heart of what we do. Firstly, all of our projects revolve around “MOTO” and two-wheeled innovation. Next, we chose to establish our headquarters in the heritage-rich city of “BOLOGNA”, selected for its Italian tradition and the region’s legacy in the motorcycle world. Lastly, we are driven by a strong “PASSIONE” that unites us with our customers and motorcycle enthusiasts across the globe. Being based in Bologna, MBP is continually inspired by its surroundings and channels the Italian sense of design. The geographical area has been iconic throughout the history of motorcycles and has given birth to so many successful brands and models. We want to continue and contribute to this tradition.